Trend: The global Early Childhood Education market is expected to reach $676B by 2030 with a CAGR of 11.8%. Meanwhile, concerns regarding a self-confidence crisis among children have been on the rise. This issue affects children globally, spanning across various demographics in Europe, the US, and beyond.
Investors' Bets: In response to this global challenge, the startup Legends (the US) has released a new training app which promises to help your kid become more confident within 90 days. They believe that confidence is a skill that can be taught, measured, and improved. If confidence can be improved, encouraging children to develop it seems like a promising approach. This startup has raised $1M (Seed).
An idea behind the app is a personalised training program with five levels. Each level consists of bite-sized “workouts” with 5-minute exercises for children and their parents, 5 days per week. Each workout includes a quote from a notable figure (such as a celebrity, athlete, or inventor) as well as a brief activity, like recording a mantra.
To-Do: Indeed, these concerns may be justified. For example, approximately 80% of children in the UK experience a decline in self-confidence after starting school. Check out your market. Perhaps, tens of thousands of children need a similar app in your country.
If you're unsure where to start, visit an incubator's page. If you already have a project and need funding for your startup, click here for more details.
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